Press & Media

Yes Shef Media Kit & Press Resources
Visibility matters. Yes Shef celebrates the women shaping Canada’s food and beverage scene, and their stories deserve to be seen. Media coverage helps us elevate their voices and amplify the leadership, creativity, and cultural impact they bring.

Journalists, creators, and media partners, explore the stories behind Yes Shef. Resources and contact details below. We’d love to connect.

About Yes Shef

A Culinary Showcase with Purpose

Guests meet the chefs, taste their signature dishes, and see mentorship in action—each chef is paired with a woman studying culinary arts. More than a culinary event, it’s a movement to spotlight talent, open doors, and drive change in an industry where women remain underrepresented.

As Seen In

A Note From Our Team

Joanna Jagger

Founder & Executive Director, WORTH Association

Yes Shef is a vibrant celebration of the extraordinary women shaping Canada’s food and beverage industry. It’s a national stage that honours chefs, sommeliers, winemakers, brewers, bartenders and the next generation of culinary leaders through mentorship, visibility, and connection.

I built WORTH Association because it was the community I needed when I started my career as a cook. Yes Shef is one of the most joyful, inspiring ways we continue to grow that community today.

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Upcoming Events

General Media Inquiries

For media inquiries, interview requests, or press opportunities, please contact

SMC Communications  | yes-shef@shelleymcarthur.com